LOCAL luxury fashion brand Holland Cooper has unveiled its Autumn/Winter 2026 campaign, celebrating modern British country life with acclaimed actor Richard E. Grant and a cast of familiar names from the worlds of fashion, sport and the countryside.
The Cotswolds provide the backdrop for A Very British Season, which features Grant alongside Holland Cooper founder and managing director Jade Holland Cooper.
They are joined by British model and television personality Jodie Kidd, former model and racing presenter Rosie Tapner, champion jockey Harry Cobden, international event rider Will Rawlin and Australian content creator Chaad Hewitt.
Founded by Jade Holland Cooper, the brand has its new 70,000 sq ft headquarters in Cheltenham, where its collections draw on British sporting culture, craftsmanship and traditional country style.
Its Cheltenham base includes a flagship boutique and by-appointment Atelier, offering bespoke services and private shopping alongside its ready-to-wear collections.
The company is known for British-made tailoring, elevated knitwear and outerwear, with Scottish-woven wools, heritage checks and traditional techniques featuring across its womenswear and menswear collections.
The new campaign aims to reflect the changing face of British country life, bringing together traditional heritage and craftsmanship with contemporary lifestyles and international influences.
At the centre of the campaign is Richard E. Grant, whose career spans film, television and theatre.
His involvement, the company says, reflects the values behind the collection, while bringing a wider cultural connection to the idea of modern British heritage.
The Autumn/Winter 2026 collection features heritage fabrics, refined tailoring and outerwear alongside knitwear and other country-inspired pieces designed to move between town and country.
Jade Holland Cooper said the campaign was intended to celebrate the influences that had shaped the brand.
“I wanted this season to celebrate everything that has shaped Holland Cooper from the beginning. The countryside, the craftsmanship, and the people who make this way of life so special.”
The brand now sells internationally online and through selected retail partners, while its Cheltenham headquarters remains at the heart of its operations.
The A Very British Season campaign brings together the Cotswolds setting with figures from British fashion, entertainment and sporting life, placing the region at the centre of the brand’s latest collection.
Cheltenham fashion brand puts Cotswolds centre stage
